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6 Mistakes You Might Be Doing In Email Marketing

Regardless of the business you’re working in, email marketing is one of the most reliable sources of increasing your sales and revenue. According to statistics, for every $1 spent on email marketing, the average ROI is $40.

July 20 2018

PPC Tips When Competing with Directory Sites

Read this article and learn how to leave your competition in the dust! Directory sites might be appealing because they allow consumers to compare between different services/business before they decide to purchase, but if you know how to stand out in a field of ads from a directory site, this can even be a real opportunity.

July 19 2018

Why SEO is very important for your business

If you leave aside all the technical aspects of SEO and focus just on the benefits, SEO improves user experience, helps build a stronger brand and also contributes to the long-term success of your business.

July 18 2018

Treat your digital marketing campaign as an investment !

Solid metrics is what makes marketing a real science, giving you the best insights to overcome unpredictable and not to spend too much money without having a good return on investment.

July 17 2018

PPC Copywriting Tips for Effective Text Ads

PPC ads have the potential to be extremely profitable. And this is very much affected by how you write your ad text. Writing great copy for PPC ads is no easy task but it’s doable with the right guidance.

July 16 2018

How to choose the perfect domain name

Coming up with the right domain name for your business is a daunting task. Especially when it is such an important first step in building your company image on the internet. And even though it sounds straightforward enough, there are a few things that must not be overlooked in this endeavour.

July 13 2018

How augmented reality enhances consumer's experience

The competitive nature of advertising has opened the doors for new technologies that are more engaging and interactive and that can stream 3D content directly to the consumers, offering them amazing VR experiences.

July 12 2018

How to prevent your website from being hacked

There are countless dangers lurking around on the internet. Hackers prey on vulnerable websites and attack with malicious intent for their own personal gains. It’s up to you to protect your website and all your data.

July 11 2018

Best 10 ways to measure your digital efforts

In order to treat your digital marketing campaign as an investment, you have to always calculate your ROI. It can be a challenging task if you’re not strictly an E-commerce site, but if you familiarize yourself with these 10-marketing metrics, you can get a sense for whether your campaign is being profitable or not.

July 10 2018

What to do if your Facebook Ads aren’t connecting with consumers

When properly managed and thought out, your Facebook ads will stop readers in their tracks, enticing them to click through to your landing page and ultimately, drive conversions.

July 9 2018

Important Steps for Improved Digital Marketing Performance

Everyone demands more transparency, so a better understanding on the entire digital strategy and how to incentivize your team to work better should make your insights better and the ROI bigger. Here are some of the most important steps you can follow to improve your overall digital marketing performance:

July 6 2018

New-Age Affiliate Marketing Strategies - Adapting to the Changing Times

Affiliate marketing has been around for more than 20 years now, and since it’s inception, it has suffered a lot of changes. When it first started in the 90s, affiliate marketing was a very static environment of one-way conversations, HTML websites and easy ranking to the top of Google. But since then, it has changed by a lot, and it will continue to change and evolve as technology evolves too.

July 5 2018

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